After speaking with our Startup Mentors Alyssa, Jeff, and Eric, we discovered that at our most basic essence, we had two key focuses: serving as a hub and creating filters. How could we apply these to niche communities? After batting around ideas for awhile, we came upon a B2B solution: a LinkedIn-esque website for local, unsigned bands and small venues.
Let me explain:
I used to be in a band when I lived in NYC. I had a full-time job and this was a fun thing for me and my friends to do evenings and weekends. I spent a lot of time trying to find venues, though. I would Google "best small music venues NYC" to find a bunch of pages about small venues for bands. I would check each page individually to find how to get in touch, what kind of music they wanted, etc. I spent A LOT of time on this. Why couldn't it be easier?
The idea is bands create profiles featuring band bios, music, reviews of them by venues they have played at, links to social media pages (to see number of followers ie. popularity), etc. Bands pay a monthly fee for the site (maybe $15?). Venues have their own pages with similar info. You can filter out what you are looking for (Venues that host bands that play folk music and draw crowds of about 50 people and play original music) and connect with those users individually. It would also offer musicians the option to order posters and other merchandise and have it shipped directly to the venue.
This is an untapped market. Reverb Nation and other sites do something similar, but they all target either touring bands or bands that want to "get signed." No one is targeting local bands that are just starting or wish to remain local. This is a HUGE market, especially in big cities.
Going forward, we will interview promoters and live acts.
Concert
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