First interview was Paige (F-W-late 20s), who mainly goes to concerts and plays. Location is the biggest factor in attending events, though if there is a band or show she really wants to see she will travel. She usually learns about events from TV and radio commercials, but this leads to a lot of missed events due to them already being sold out. Like most, she says she would use an app to find events near her, and would pay up to $5, also wanting ticket purchasing features to be included. However, she expressed that she thought something like this might already be out there, yet hadn't downloaded it - her pain point is not great enough to spur her to action.
Kevin (M-W-30s) goes to a wide variety of events from games to stand up comedians to holiday events, however he seemed unimpressed by the app idea. I would think he would be our target customer - younger, tech savvy, and said he checks multiple websites for events - however, he expressed little need for this type of app. He said that it would be a nice thing to be able to find all the events in one place, however he doesn't mind checking multiple info sessions right now, and would not pay for this app, though ads would be fine. He said he would LIKE (not need or want badly) something where he could save his previous favorite events, try to stay in a certain area, and get notified when an event matches his profile.
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